We combine talent, creativity, strategy and technology to build connected brands and turn your customers into your biggest fans. We offer every digital marketing service you can imagine. We plan. We execute. We measure.
Strategy & Planning
Establishing a connected brand takes a solid strategy and plan. It requires access to unique data and insights, and broad experience across various channels and platforms. It involves the right mix of disciplines to ensure the effective implementation of a strategic marketing plan that meets both the customer needs and the business objectives. It requires a holistic approach across all media channels to create integrated digital marketing plans that successfully build connected brands.
Strategy & Planning Services
We evaluate a brand’s core strengths and weaknesses by asking the key questions about how you engage with your audience. Through that evaluation we are able to determine the goals and tactics to develop a specific campaign to help you connect with your customers.
- Brand Strategy: Evaluate and analyze the personality and meaning of the brand.
- Marketing Strategy: Identify the right proportion of touchpoints for audience interactions in line with the brand strategy.
- Program & Campaign Strategy: Create holistic plans for creating, re-using, distributing and managing content across all media channels.
Strategy Before Technology & Execution
Typically when we receive a client request it is often at the point of the campaign where we are requested to build something or execute a specific task. At 9Dot Strategies, we believe that defining a digital marketing strategy should come before any execution of design or technology. So before we start building Facebook pages or Apps, we first need to uncover the true internal business objectives, as well as consulting with the project stakeholders to identify specific needs and to establish metrics for success. Our deliverable does not end after we present our recommendations and our creative teams begin the execution. We aim to provide an ongoing support function that ensures our clients are ahead of the curve by staying responsive throughout the engagement to ensure that their business objectives are being met as planned.